Yes it’s a pain, and you might have to shell out a few quid, but don’t grumble – just do it! You’ll thank me for it later!
I was speaking with someone today who had a hard disk failure and no backup. As a result everything has vanished. And I don’t mean to single anyone out [...]

Quick reminder, once you have logged in successfully remember to change your password to something more memorable and secure. You have been provided with a user name and password, but should you want to change these then you can do so by logging in and following the links. I would recommend a mixture of letters [...]

I’ve finished coding into the online form some new search engine optimisation options. These are titled “Meta Title” and “Meta Description”. To understand these go to www.google.co.uk and do a search for anything at all. The “meta title” tag is what appears in blue, and the “meta description” is what appears in black underneath it.
These [...]

Some of you may remember me talking about getting your own domain name. This should cost you less than a tenner for two years and is an extremely worthwhile investment.
There are many different domain name companies who can reserve your name for you. If you don’t know of one then try http://www.lcn.com who offer .co.uk [...]

I’m pleased to be able to tell you all that each Aurora store will have control over their own Postage and Packaging charges.
This can either be as a percentage (value) of the total amount, or fixed amounts on a sliding scale. This is all administered through your PayPal Control Panel. This should become clear once [...]

Remember that in order to be part of the Aurora Shop you will need to sign up to either a PayPal Business or PayPal Premier account. A business account allows you to do business under your own company name.
Once you have signed up you must also follow the links to get your account verified. This [...]

One of the most important parts of your online shop will be the use of good quality images of your products. Good images sell, poor ones don’t – simple as that!
If you are confident enough to take your own photographs then snap away. A clean, simple background is the best option, and use natural light [...]

This is a copy of the original opening letter sent out in January to all members:
Aurora Website Development Updates
Most of you are aware of the development of the new Aurora Online Shop. This is progressing well and is on arget for a launch this Spring. The current Aurora website will now no longer be updated. [...]